Art Direction
Design
Packaging Design
Web
Animation
About Me
Agency: TDA
Creative Direction: Daniela Meneses
DP: Peden + Munk
Food Styling: Susie Theodorou
On location in LA
A campaign redefining what plant-based living looks like: joyful, vibrant, expressive, and rooted in real human connection. As Creative Lead, I shaped the brand’s visual world across concept, casting, styling, and on-set direction, crafting a modern, joyful food experience that feels culturally relevant and emotionally warm. This work helped evolve Daiya’s lifestyle identity and set the tone for future brand storytelling